888 Ladies.com is one of the largest and most successful online bingo operators. They are also part of the 88.com group and are massive players in the online gaming industry. Recent developments saw them sign with Ash Gaming to provide its customers with online virtual dog and horse racing. So now they will provide their customers with fixed odds gaming in this area.

I have looked at a great many online bingo and casino sites, but this one must have slipped through the cracks for me as I was completely unaware that there was such a ting as virtual online horse and dog racing. Although I can’t think why, there is pretty much everything else available, why not these two also?

The Senior VP of 888.com, Gabi Compos said of the deal, that they have analysed the market and found many of their members enjoy this combination of gaming experience. They like to extend their real sports gaming with virtual gaming experiences. The partnership with Ash Gaming will make this possible.

Online bingo is rapidly increasing in popularity in the UK, I know for a fact that land based horse and dog racing is also popular. It will be interesting to see if this new combination of virtual sports betting will actually be successful in the future. But then again, 888.com have a wealth of experience, so they must understand their market trends and needs.